E-Luna by Kinetic Green: In a nostalgic nod to the past, Kinetic Green is set to resurrect the iconic Kinetic Luna in an all-new electric avatar – the E-Luna. The announcement comes with a promise to redefine last-mile mobility and cater to the diverse needs of consumers across India. With bookings opening at an affordable ₹500, the E-Luna is gearing up for an official launch in February. Let’s dive into the details and explore how Kinetic Green aims to blend nostalgia with modern electric mobility.
Reviving the Luna Legacy:
The Kinetic Luna, once a ubiquitous sight on Indian roads, played a pivotal role in providing accessible personal mobility. While conventional scooters and motorcycles took over the market, the Luna remained etched in the memories of many. Now, with the advent of the electric revolution, Kinetic Green seeks to breathe new life into the Luna brand.
E-Luna’s Target Audience:
Scheduled for release in the first half of February, the E-Luna is strategically aimed at the commuter segment in lower-tier markets and the burgeoning demand for all-electric last-mile mobility solutions. Kinetic Green envisions the E-Luna to cater not only to the urban landscape but also to tier-2, tier-3 cities, and rural markets across India.
Bookings and Affordable Entry:
Bookings for the E-Luna are set to commence, requiring a nominal ₹500 deposit. This move aims to make the electric scooter accessible to a broader consumer base, capitalizing on both nostalgia and the increasing preference for electric two-wheelers. Kinetic Green is optimistic that the E-Luna will resonate with consumers in diverse geographical locations.
Design and Adaptability:
The E-Luna is envisioned as a robust and durable electric vehicle (EV) designed to tackle varied road conditions prevalent in both metro and non-metro areas. Sulajja Firodia Motwani, Founder and CEO of Kinetic Green, emphasizes the vehicle’s adaptability to the driving requirements of consumers, making it an efficient alternative to traditional petrol two-wheelers.
Market Potential and Use Cases:
While specific details about the battery and range remain undisclosed, Kinetic Green positions the E-Luna as a versatile EV. The company foresees the model serving private customers addressing personal mobility needs while also acting as a convenient delivery vehicle for small businesses. This adaptability underscores the E-Luna’s potential to meet the evolving preferences of modern consumers.
Manufacturing Capabilities:
Kinetic Green operates its manufacturing facility in Ahmednagar, Maharashtra, with a claimed monthly production capacity of up to 5,000 units. This manufacturing prowess positions the company to meet the anticipated demand for the E-Luna and underscores its commitment to contributing significantly to India’s electric mobility landscape.
As Kinetic Green prepares to unveil the E-Luna, the electric scooter appears poised to bridge the gap between nostalgia and future-ready mobility. By tapping into the enduring legacy of the Kinetic Luna and infusing it with electric innovation, Kinetic Green aims to capture the hearts of consumers seeking a blend of familiarity and sustainability. The E-Luna could well emerge as a symbol of India’s electric mobility transition, bringing a touch of the past into the promising future of zero-emission transportation.
the e-Luna, boasting a remarkable top speed of 52 km/h. Crafted by Kinetic Green, the e-Luna stands out with its utilization of cutting-edge Lithium-ion battery technology, ensuring superior performance in the electric vehicle (EV) segment.
Key Specifications:
- Top Speed: With a peppy top speed of 52 km/h, the e-Luna promises a swift and efficient commuting experience.
- Battery Technology: The e-Luna is powered by a state-of-the-art Lithium-ion battery, known for its reliability and efficiency in the realm of electric vehicles.
- Charging Time: The Lithium-ion battery requires approximately 4 hours for a full charge, offering convenience for users with busy schedules.
Distinctive Attributes:
- Color: The e-Luna is available in a vibrant Mulberry Red, Ocear Blue adding a touch of flair to its design.
- Special Features: Designed for instant use, this electric moped is rechargeable, providing an eco-friendly and sustainable mode of transportation.
- Voltage: Operating at 51.2 Volts, the e-Luna ensures an optimal balance between power and energy efficiency.
- Wattage: Boasting 1992 Kilowatt Hours of power, the e-Luna delivers a compelling performance while adhering to green energy standards.
Pricing Details:
- Price: The e-Luna is competitively priced at Rs. 74,990. This cost, paid on Amazon, covers the ex-showroom price of the vehicle, the charger, and benefits from the FAME subsidy provided by the central government.
Additional Costs: It’s important to note that the amount paid on Amazon is exclusive of certain components and services. The following expenses are not included in the quoted price and must be paid separately:
- RTO Registration: Charges related to the registration of the vehicle with the Regional Transport Office (RTO).
- Insurance: Mandatory as per legal requirements, the cost of insurance is an additional expense.
- Accessories: If any accessories are purchased, their cost is to be paid directly to the assigned dealer.